Etisalat Group, telecommunications operator in the Middle East, has joined the M2M (machine-to-machine) Multi-Operator Alliance, a coalition of companies that includes KPN, NTT DOCOMO, Rogers Communications, SingTel, Telefonica, Telstra and VimpelCom.
“We believe this Alliance has great potential to create real value for our business customers, and we look forward to playing an active role alongside other global leaders,” he added.
The M2M Multi-Operator Alliance announced last year its intent to bring technology to market that would simplify the process of global M2M deployments.
Multinational corporations planning to roll out connected devices worldwide face an array of problems, such as the limited local coverage of some mobile operators, fragmented network landscapes and multiple SIM management platforms.
The M2M Multi-Operator Alliance intends to build a market-driven M2M ecosystem that provides cost efficient, multi-network M2M solutions for multi-national customers wishing to simplify deployments in retail, healthcare, consumer electronics, transportation, automobiles and energy on a global scale.
Khalifa Al Shamsi, the Chief Digital Services Officer at Etisalat Group and Shane Rooney, the Vice-President of Machine-to-Machine at Etisalat Group (pictured), hosted the representatives of the M2M Multi-Operator Alliance at the Etisalat stand in Mobile World Congress 2013 to celebrate the new alliance.
M2M, a term for the exchange of data between machines and information technology infrastructure, has many industrial and commercial applications. By 2021 there are expected to be more than 2 billion M2M connections.